AOL advertising platform aimed at upgrading iPhone users
This Internet news is provided from the West Technology Limited
September 4, according to foreign media reports, AOL announced Wednesday, the company has upgraded Platform-A on advertising platform. When users surf the internet through the iPhone, dealers send ads to iPhone users through the platform.
AOL said the advertising technology will be adopted Platform-A mobile ad departments Third Screen Media’s external sales. When users visit any of AOL iPhone or partner sites, the platform will be sent to users of special format banner ads.
AOL said that the new platform to the iPhone monthly users send 75 million advertising information. At present, Platform-A application has been very popular, but still want AOL to promote its smart phone market.
According to the date of June made by research firm ComScore, Platform-A is the most widely used advertising network, covering about 90 percent of U.S. Internet users. Yahoo’s advertising network was in second place with the coverage rate of 83%. Google ad network ranked the third, the coverage was 81%.
